28.11.2016
- The volume of business data is increasing at a rate of 50% per year, however the number of malware attacks in increasing at an even higher rate
- The new Magenta 1 concept for business customers offers full convergence of fixed and mobile networks per workplace for the first time on the domestic market
- The Magenta 1 concept for business customers offers four business profiles: Office, Mobile, Anywhere, or Executive
Business data are the biggest asset of a company, and their volume is increasing at a rate of 50% per year. However, at the same time we are witnessing an increase of risks of viruses, data theft, or extortion by malware that threaten to paralyse the user's system. Research findings indicate that in the course of 2015, more than 700 million documents were stolen over computer networks; in that year, only the number of attacks by malicious software saw a rise by 165%, and almost 40% of companies have been subjected to virus attacks.
Increased specialisation among cyber criminals resulted in the establishment of a cybercrime “marketplace”. A variety of “providers” of this “service” offer to hack security companies at prices starting from USD 100.00. The importance of cyber security is best highlighted by research findings according to which, in 2015 in Great Britain, as many as 90% of large companies and 74% of small and medium enterprises have been experiencing some kind of security hack. More than 80% of security hacks remained undiscovered for more than a week, and three quarters of the hacks were discovered by someone other than the attacked company itself.
In response to the growing security and other business challenges, Hrvatski Telekom has prepared a new Magenta 1 concept for business customers, wishing to enable its customers to keep their business safe and – by inclusion of cloud services – to contribute to a substantial increase of their productivity. In addition to security and reliability, the Magenta 1 concept offers full convergence of fixed and mobile networks per workplace, being intended for all entrepreneurs, regardless of their size and business activity.
"Research shows that companies that store their data in the cloud get not only increased security, but also significantly reduced costs and increased productivity. As many as 70% of companies that have transferred their business to the cloud manage to make additional investments in their business as a result of this move, and almost 60% of companies using cloud services see a significant productivity increase", said Jerko Dumanić, Director of the Business Marketing Sector at Hrvatski Telekom.
With its business profiles customised for a wide range of customers, the new Magenta 1 concept for business customers, a first on the domestic market, offers full convergence of fixed and mobile networks per workplace. The new concept is intended for all entrepreneurs, regardless of their size and business activity; it is characterised by simplicity, safety, and reliability and can easily be upgraded by new services. Among the profiles provided, customers can pick the right ones for all of their employees, no matter whether they are working primarily in the office, in the field, or to equal parts in and out of the office.
For its locations, the Magenta 1 business customer may choose between fibre optic Internet access including symmetrical download/upload bitrates of 10/10 Mbit/s to 1/1 Gbit/s, guaranteed availability and backup of the broadband package, including always the highest broadband bitrate for Internet access available at the customer’s location, as well as 4G backup.
For its employees, the Magenta 1 customer may choose between four business profiles: Office, Mobile, Anywhere, or Executive, the latter two including full fixed-mobile convergence, as they are intended for employees conducting their business on the move, and this type is increasing in number all the time today. For the most demanding customers handling sensitive information, the business profiles include the Mobile Iron service, which offers protection of important documents against theft and, in addition, provides reviews of the use of mobile devices and their management from any location.
Within the scope of Cloud Storage, the Magenta 1 business profile customer also gets 1 TB of disk space per employee for storage of their files that can be accessed via computer, tablet, or mobile phone at any time and from anywhere. All data are safely stored at HT’s data centre in Croatia, and a backup copy is provided for all documents. The Office 365 service includes software already used by the vast majority of customers (Word, Excel, PowerPoint, and Outlook), and anti-virus protection will provide data security in all of the customer’s systems.
All business profiles feature innovative services such as HT Business Connect and HT WebConnect. HT Business Connect brings the fixed telephone line to the mobile phone, thus making missed calls a thing of the past, while HT WebConnect is a collaboration tool enabling inclusion of a larger number of fellow employees at various locations in a telephone conversation; no installation is required for participation, just a connection to the Internet and a web browser. HT BusinessConnect and HT WebConnect will cut the customers’ costs while providing completely new communications capabilities.